Stripping it down

Have you checked out the Naked Wine Show on SlurpSwish?
I was expecting something like the Naked Chef food show. A stripped down, off the cuff wine vlog.
But the host is apparently naked ( we only get a head and shoulders shot).
Other than the lack of clothing, this is a pretty standard wine review vlog.

Another attempt to bring some humor to the online wine world and I applaud the effort.
People do seem to want wine reviews and very few want to watch some guy sitting at his desk droning on about mouthfeel and limestone soils.

This is another reason that print media will continue to struggle with consumer mindshare in the coming years.
Especially when you can see and hear an attractive online host provide a brief, entertaining wine review.

Gary Vaynerchuk of Wine Library TV has been the most successful at this so far and his visitor numbers show it.
Many more vlogs and online wine videos are headed our way too.

Does it get any better for the consumer?
In 3 minutes you can laugh, learn and then click to buy the wine that was just reviewed.
Time well spent and immediate rewards.